Social Media Marketing

Catalog Number
10104107
Credits
3.00
Description

Addresses how social media has transformed marketing communications from traditional mass media to individualized marketing. Using a variety of social media tools and platforms, this class explores the different methodologies for social media marketing. Topics include creating social media, integrating social media as part of a marketing campaign, the concept of viral marketing, measuring social media success through analytics, and how organizations and individuals have successfully applied this form of marketing.

Class Listing

Term:
Class Number Start Date End Date Day Class Time Delivery Mode Location
21554 W 6:00 PM - 8:00 PM Blended/Telepresence Stevens Point Campus
21557 MTWRFSU 2:00 AM - 12:00 AM Online Online
21550 M 9:00 AM - 11:00 AM Blended/Telepresence Wisconsin Rapids Campus
21556 W 6:00 PM - 8:00 PM Blended/Telepresence Wisconsin Rapids Campus
21548 M 9:00 AM - 11:00 AM Blended/Telepresence Adams Campus
21555 W 6:00 PM - 8:00 PM Blended/Telepresence Adams Campus
21543 M 9:00 AM - 11:00 AM Blended/Telepresence Marshfield Campus
21553 W 6:00 PM - 8:00 PM Blended/Telepresence Marshfield Campus
21546 M 9:00 AM - 11:00 AM Blended/Telepresence Stevens Point Campus