MarketingAssociate in Applied Science (AAS)
In these challenging economic times, marketing positions are increasingly critical in today’s business world! Labor market information indicates that the demand for marketing specialists will grow at even a faster rate than in the past. Earning a Marketing degree from Mid-State gives you the competitive edge that employers demand.
In the Marketing program, you receive skills, solid connection to businesses, and real-world experience from industry experts inside and outside the classroom. Technology and other tools are used to explore business marketing trends. You will also participate in a variety of hands-on activities to create and analyze marketing research, design comprehensive promotional plans, and manage branding and advertising campaigns.
Marketing graduates have the ability to develop strategies to anticipate and satisfy market needs; promote products, services, images, and/or ideas to achieve a desired outcome; evaluate information through the market research process to make business decisions; and prepare selling strategies.
Program courses are transferable to baccalaureate degree programs through a variety of transfer agreements.
- Account Manager
- Business-to-Business Marketer
- Call Center Specialist
- Customer Service Representative
- Digital Marketer
- Digital Sales
- Marketing Assistant / Coordinator
- Marketing Researcher
- Merchandise Manager
- Public Relations Assistant / Coordinator
- Retail Manager
- Sales Assistant
- Social Media Assistant / Coordinator