Courses |
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Listed below is a sample sequence of courses. Please meet with an advisor for scheduling options. |
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| First Semester | (16 Credits) |
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| 10102101 | Intro to Business | 3 |
| 10103106 | Microsoft Office-Beginning | 3 |
| 10104102 | Marketing Principles | 4 |
| 10801195 | Written Communication | 3 |
| 10809172 | Race, Ethnic & Diversity Studies | 3 |
| or | ||
| 10809122 | Intro to American Government | 3 |
| or | ||
| 10809196 | Intro to Sociology | 3 |
| Second Semester | (18 Credits) |
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| 10102103 | Business Law & Ethics | 3 |
| or | ||
| 10105160 | Business Law | 3 |
| 10103192 | Web Principles: HTML/FrontPage | 3 |
| 10104105 | Selling Principles | 3 |
| 10104120 | Media Strategies | 3 |
| 10801198 | Speech | 3 |
| or | ||
| 10801196 | Oral/Interpersonal Communication | 3 |
| 10804106 | Intro to College Math | 3 |
| Third Semester | (17 Credits) |
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| 10809144 | Macroeconomics | 3 |
| 10101111 | Accounting I | 4 |
| 10102180 | International Business | 3 |
| 10104125 | Promotion Principles | 4 |
| 10104174 | Marketing Research | 3 |
| Fourth Semester | (17 Credits) |
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| 10104160 | Marketing Decision-Making | 4 |
| 10104180 | E-Commerce Principles | 3 |
| 10809143 | Microeconomics | 3 |
| 10809188 | Developmental Psychology | 3 |
| or | ||
| 10809198 | Intro to Psychology | 3 |
| Elective | 2 |
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| Elective | 2 |
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Total Credits |
68 |
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| Intro to Business - 3 credits An introduction to what a business is, how it operates, and how it is managed. Students will identify forms of ownership and the processes used in production and marketing, finance, personnel and management in business operations. |
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| Microsoft Office-Beginning - 3 credits Develops introductory skills in the Microsoft Office Suite (Word, Excel, Access, PowerPoint), Windows Explorer, Internet, and computer concepts through demonstrations and lab exercises. |
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| Marketing Principles - 4 credits Students study the practices and methods of manufacturers and distributors in the marketing of goods and services. Product planning, pricing strategies, distribution systems, channel activities, and the role of government, as well as other factors influencing marketing today are emphasized. |
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| Written Communication - 3 credits Develops writing skills which include prewriting, drafting, revising, and editing. A variety of writing assignments are designed to help the learner analyze audience and purpose, research and organize ideas, and format and design documents based on subject matter and content. Also develops reading and thinking skills through the analysis of a variety of written documents. Note: It is recommended that students enrolling in this course possess word processing skills. |
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| Race, Ethnic & Diversity Studies - 3 credits Race, Ethnic, & Diversity is a course that draws from several disciplines to reaffirm the basic American values of justice and equality by teaching a basic vocabulary, a history of immigrants and conquest, principles of transcultural communication, legal liability and the value of aesthetic production to increase the probability of respectful encounters among people. In addition to an analysis of majority/minority relations in a multicultural context, the topics of ageism, sexism, gender differences, sexual orientation, the disabled and the American Disability Act (ADA) are explored. Ethnic relations are studied in global and comparative perspectives. |
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| Intro to American Government - 3 credits Introduces American political processes and institutions. Focuses on rights and responsibilities of citizens and the process of participatory democracy. Learners examine the complexity of the separation of powers and checks and balances. Explores the role of the media, interest groups, political parties and public opinion in the political process. Also explores the role of state and national government in our federal system. |
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| Intro to Sociology - 3 credits Introduces students to the basic concepts of Sociology: culture, socialization, social stratification, multi-culturalism, and the five institutions including family, politics, economics, religion and education. Other topics include: demography, deviance, technology, environment, social issues, social change and social organization. |
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| Business Law & Ethics - 3 credits This course is designed to prepare students to make informed ethical decisions, form legal opinions and values, and work within the legal business framework. Topics will include the attributes of ethical decisions, the basics of our legal system, including its history and court system; crimes and torts; contracts, including types, formation, execution and termination; sales contracts; agency; national employment law; and bailments. Emphasis is given to ethics in all legal topics. |
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| Business Law - 3 credits Examines the classifications of law, elements of legal contracts, and business applications. Negotiable instruments, sales and bailment contracts, principal-agent relations, and real estate law are also explained. Ethical practices are emphasized rather than narrow, legal definitions. |
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| Web Principles: HTML/FrontPage - 3 credits This course provides an introduction to web page development, with a strong focus on hypertext markup language (HTML) and Microsoft FrontPage. The course also addresses design and deployment issues as they relate to web page development, including graphics, fonts, layout, accessibility, and usage. Corequisite: Windows Operating Systems 10103102 or Microsoft Office-Beginning 10103106 |
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| Selling Principles - 3 credits Helps students develop the kind of sales techniques that encourage customers to believe in the integrity of the salesperson and the product. Subjects include handling customers' tangible and intangible needs, attitude conversion, sales strategies for a variety of conditions, and the changing form of selling techniques. Focuses on the need for a sales personality and the importance of psychology and creativity in selling. |
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| Media Strategies - 3 credits This course prepares the student to compare, evaluate, and select different advertising mediums. It will include analyzing media purchasing strategies and the design and development of effective advertising for each medium. Additional topics include the evaluation of survey information and pricing methodology for each medium. Corequisite: Marketing Principles 10104102 |
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| Speech - 3 credits Explores the fundamentals of effective oral presentation to small and large groups. Topic selection, audience analysis, methods of organization, research, structuring evidence and support, delivery techniques, and other essential elements of speaking successfully, including the listening process, form the basis of this course. |
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| Oral/Interpersonal Communication - 3 credits Focuses upon developing speaking, verbal and non-verbal communication and listening skills through individual presentations, group activities and other projects. |
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| Intro to College Math - 3 credits This is an introductory level course designed to review and develop fundamental concepts of arithmetic, algebra, geometry, and statistics. Emphasis will be placed on computational skills and applications of rational numbers; problem solving skills with ratios, proportions, and percent; basic principles and application of algebra, geometry, graphing, and statistics; measurement skills in U.S. Customary and Metric Systems; and the use of calculators as a tool. Prerequisite: Accuplacer Arithmetic score of 65 or equivalent or ASC Math Prep V 77854783 |
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| Macroeconomics - 3 credits Macroeconomics is an introductory course. Basic social choices regarding economic systems, basic economic aggregates, fiscal policy, the banking system, monetary policy, and international trade are the principle topics discussed in the course. A balance is drawn between description, theory, analysis, and a critique of the institutions that characterize modern mixed-capitalist economies. Conflicting social goals, economic constraints, and environmental concerns provide the framework through which the macroeconomy is analyzed. |
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| Accounting I - 4 credits A beginning course designed especially for majors or those who need a strong foundation in accounting principles. Develops the accounting cycle of journalizing, posting, adjusting, closing and reporting. It emphasizes service and merchandising sole proprietorships in developing the accounting cycle. Explores issues for accounting for cash, accounts and notes receivable, inventories, fixed assets and liabilities. |
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| International Business - 3 credits This course will introduce topics concerning international business while illustrating its scope and importance. Topics will include the impact of geography, trade protectionism, culture, legal structure, politics, and currency on business dealings. Students will also research a particular country in-depth. |
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| Promotion Principles - 4 credits This course focuses on non-personal communication about product services, image or ideas to influence customer behavior. Topics include advertising, sales and visual promotion, public relations and managing the promotion function. |
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| Marketing Research - 3 credits Primarily for students with previous business courses or work experience. Introduces techniques of research and research reporting. The study of market behavior is pursued as students undertake several well-ordered research projects in their career fields. Prerequisite: 10104102 Marketing Principles |
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| Marketing Decision-Making - 4 credits Examines the marketing function from the manager's perspective. Topics include management functions, decision making in regard to the customer, product planning, pricing strategies, evaluation of distribution channels, and promotional tactics. Prerequisite: 12 Marketing credits |
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| E-Commerce Principles - 3 credits This course provides an overview of electronic commerce. Business models underlying these electronic commerce applications are studied from both operational and strategic perspectives. A review is made of world-wide web technology trends including electronic payments and related issues of authentication, security, privacy, intellectual property right, and tax implications. |
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| Microeconomics - 3 credits This course examines the behavior of individual decision makers, primarily consumers and firms. Topics include choices of how much to consume and to produce, the functioning of perfectly and imperfectly competitive markets, the conditions under which markets may fail, and arguments for and against government intervention. The student applies the fundamental tools of economics to real world problems. |
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| Developmental Psychology - 3 credits Developmental Psychology is the study of human development throughout the lifespan. This course explores developmental theory and research with an emphasis on the interactive nature of the biological, cognitive, and psychosocial changes that affect the individual from conception to death. Application activities and critical thinking skills will enable students to gain an increased knowledge and understanding of themselves and others. |
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| Intro to Psychology - 3 credits This introductory course in psychology is a survey of the multiple aspects of human behavior. It involves a survey of the theoretical foundations of human functioning in such areas as learning, motivation, emotions, personality, deviance and pathology, physiological factors and social influences. It directs the student to an insightful understanding of the complexities of human relationships in personal, social and vocational settings. |
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