Social Media Marketing

Social Media Marketing

Catalog Number:

10104107

Credits:

3.00

Description:

This course addresses how social media has transformed marketing communications from traditional, mass media to individualized marketing. Using social media tools such as Facebook, YouTube, Twitter, LinkedIn and more, this class explores the different methodologies for social media marketing. Topics addressed include: creating social media, integrating social media as part of a marketing campaign, the concept of viral marketing, the ethical and potential legal concerns that have arisen over these forms of communication, and how organizations and individuals have successfully applied social media marketing.

Requirements:

No Requirements

Upcoming Schedule:

Spring 2015

01/12/2015 TO 05/13/2015

Class# Start Date End Date Day Class Time Mode Location Credits
26254 01/12/15 05/08/15 MTWRFSU 12:00 AM - 12:00 AM Hybrid/In Person Stevens Point 3.00
26254 01/16/15 05/08/15 F 9:00 AM - 10:50 AM Hybrid/In Person Stevens Point 3.00
26261 01/12/15 05/08/15 MTWRFSU 12:00 AM - 12:00 AM Hybrid/In Person Wisconsin Rapids 3.00
26261 01/16/15 05/08/15 F 9:00 AM - 10:50 AM Hybrid/In Person Wisconsin Rapids 3.00
20652 01/13/15 05/12/15 T 1:00 PM - 1:50 PM In Person Wisconsin Rapids 3.00
20652 01/13/15 05/12/15 R 1:00 PM - 2:50 PM In Person Wisconsin Rapids 3.00
20438 01/12/15 05/13/15 M 3:00 PM - 4:50 PM Hybrid/In Person Marshfield 3.00
20438 01/12/15 05/13/15 MTWRFSU 12:00 AM - 12:00 AM Hybrid/In Person Marshfield 3.00
26258 01/12/15 05/08/15 MTWRFSU 12:00 AM - 12:00 AM Hybrid/In Person Adams 3.00
26258 01/16/15 05/08/15 F 9:00 AM - 10:50 AM Hybrid/In Person Adams 3.00
20436 01/12/15 05/13/15 M 3:00 PM - 4:50 PM Hybrid/In Person Adams 3.00
20436 01/12/15 05/13/15 MTWRFSU 12:00 AM - 12:00 AM Hybrid/In Person Adams 3.00
20432 01/12/15 05/13/15 M 3:00 PM - 4:50 PM Hybrid/In Person Stevens Point 3.00
20432 01/12/15 05/13/15 MTWRFSU 12:00 AM - 12:00 AM Hybrid/In Person Stevens Point 3.00
26256 01/12/15 05/08/15 MTWRFSU 12:00 AM - 12:00 AM Hybrid/In Person Marshfield 3.00
26256 01/16/15 05/08/15 F 9:00 AM - 10:50 AM Hybrid/In Person Marshfield 3.00
Summer 2015

06/01/2015 TO 07/31/2015

No Classes found for this term.

Fall 2015

08/17/2015 TO 12/15/2015

No Classes found for this term.